Startup viral marketing campaign

This particular start-up had no marketing budget whatsoever and they were a Business 2 consumer firm. The power of social media was something they believed in for generating leads. They organized a passes giveaway.

The giveaway was announced on social media platforms like facebook and Instagram, the celebrities and actors portrayed in these posts would always be world famous ones like Jim Carrey or Tom cruise. The point of using well known celebrities seems pointless as the answers are easy for the audiences.

When the question is an easy one more people tend to answer it.

This technique helped the start-up to attract a buzz around their social media pages and increased the amount times people viewed their post. This not only helped attract followers but also customers as the start-up offered discounts. Firms, big or small, need to work like startups to attain rapid growth like one and that's only possible with creative thinking.

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